At Squatch Juice, we believe peak performance isn’t just physical — it’s emotional and mental too.
Our mission goes beyond creating a great-tasting hydration and energy drink. We’re committed to supporting veterans and their families — from physical wellness to mental health — because no one should have to do it alone. That’s why we’re proud to partner with organizations like Support Our Patriots, Ride for 22, and Backcountry Veterans to make a real impact in the veteran community.
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Squatch Juice: A Clean Fuel for the Body & Mind
Squatch Juice is crafted with real, purposeful ingredients that help support hydration, clean energy, focus, and overall wellness. Our formulas combine:
• Electrolytes for effective hydration so your body can perform no matter the challenge.
• Energy + focus blend (caffeine, L-Theanine, B-Vitamins, and adaptogenic elements) to help keep the mind sharp without the crash of traditional energy drinks.
• Nutrient support for nervous system and mood regulation, thanks to ingredients like vitamins B6, B12, L-Tyrosine, and Vitamin C.
This blend supports steady energy, clear focus, and balanced stress response — tools that many veterans need as they navigate everyday life after service.
But health isn’t just about ingredients — it’s about community and purpose.
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Support Our Patriots: Community and Celebration for Idaho Veterans
Support Our Patriots builds strong local communities in Idaho by recognizing and fundraising for nonprofit organizations serving veterans. This group celebrates honor, integrity, and service while ensuring resources flow to impactful veteran causes right here at home.
At Squatch Juice, we’re proud to support this mission because community connection is vital to mental resilience. Social support — like the kind Support Our Patriots fosters — significantly helps veterans feel valued and understood.
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Ride for 22: Awareness and Action on Veteran Suicide
Every day, an average of 22 veterans lose their battle with suicide. Ride for 22 tackles this crisis head-on by raising awareness, spreading education about PTSD, and building community through engaging events.
Through rides, fundraisers, memorials, and advocacy, Ride for 22:
• Highlights the issue of veteran suicide,
• Helps remove stigma around mental health support,
• Connects veterans and families with resources and a supportive network.
Squatch Juice supports Ride for 22 because we know fueling the body must go hand-in-hand with fueling hope and connection — especially for those who’ve given so much for our country.
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Backcountry Veterans: Healing Through Nature and Community
Veterans face invisible wounds like PTSD and trauma long after service ends. Backcountry Veterans uses the healing power of nature — wilderness experiences, hunting, fishing, outdoor activities — to build resilience and mental well-being.
Research shows that nature, movement, purpose, and camaraderie can help reduce stress, improve mood, and strengthen community bonds. With everything from outdoor trips to shared sporting events, Backcountry Veterans gives veterans a space to:
• Connect with peers,
• Rebuild confidence,
• Escape isolation,
• And rediscover joy beyond struggle.
These are all critical pieces of holistic mental health support — and something Squatch Juice proudly stands behind.
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Stronger Together: Fuel, Support, and Community
What makes the partnership between Squatch Juice, Support Our Patriots, Ride for 22, and Backcountry Veterans so powerful is this:
• Well-being is multidimensional. Veterans need physical fuel, mental support, community, and purpose.
• Connection combats isolation. Events, rides, and outdoor experiences bring veterans together, reducing loneliness and increasing resilience.
• Awareness leads to action. By raising visibility around mental health, we reduce stigma and encourage veterans to reach out for help.
At Squatch Juice, we’re not just selling a drink — we’re fueling better health, more connection, and stronger lives. Drinking a clean, energizing beverage may be just the start — but when it brings people together for a bigger mission, it becomes something truly meaningful.
